Revealed Rum

Hand crafted in Byron Bay, Revealed Rum has nothing to hide! Nor does its logo...

Made with 100% sustainable Byron Bay sugar cane, the wrap around illustration on the naked bottle depicts the beautiful landscape of the area. Open a box, reveal the beautiful bottle within, matched with its aromatic spices and balanced flavours, and you’ll soon learn why Revealed Rum is a true local refreshment.

Every aspect of the brand and packaging is designed to reflect the company values of 'Nothing to Hide', with warm neutral tones to reflect beachy Byron Bay.

Full project and list of credits can be found on their website.

Brand Identity — Illustration — Copywriting — Packaging